Let’s Simplify Your Business

Structure | Strengthen | SCALE

Build a Business That Works

Coaching Services with a Certified Business Made Simple & EMyth-Certified Business Coach

  • Business Made Simple Coaching
    Helping all leaders who want a plan to grow their business and become a more confident professional by leveraging the BMSU online platform and materials.
  • EMyth Business Coaching
    Helping owner-operators systematize their business end-to-end using the EMyth Seven Essential Systems Model & Proprietary Roadmap.
  • Group Coaching
    Helping you by coaching and facilitated discussions with the benefit of learning from like-minded peers facing similar challenges.

What Is Business Made Simple?

Business Made Simple University has everything you need to grow your business all in one place. And for a fraction of the cost of other development tools. It starts with a series of on-demand courses in the areas of leadership, productivity, communication, messaging, marketing, proposals, negotiation, and emotional IQ. More courses are on the way. A Business Made Simple Coach is trained to guide you or your team through each of these frameworks.

Get a Customized Plan to Optimize Your Small Business

You need a plan to grow your small business. Take the 10-minute assessment, and you’ll get a FREE, customized plan that will optimize your small business, so it generates more revenue and profit.

my business report

Improve the Essentials You Need to Thrive


The short answer is to schedule a call with me to find out. Clients come to me with different goals, outcomes, and areas that they need help with. Coaching is where you go for guidance, support, and challenge so you can create the business you want.  Business Coaching is a relationship. Relationship and fit matter.  Let’s find out.

Yes, over half of my client engagements involve partners and it is important that all partners are on the same page when prioritizing and developing their business.

All of my client agreements are a month-to-month subscription. Most of my clients work with me for well over a year because they are getting RESULTS and VALUE from our coaching relationship rather than being committed to a long-term services contract.

I meet with most clients every other week over Zoom for at least an hour.  I encourage having a set time for our calls.  I make myself available as needed in between these meetings.

I develop a specific agenda for each call.  We review and refine business development work agreed upon from our previous call and communications in between our meetings.  I provide feedback and guidance on your work.  We discuss how and when you should implement this work in your business.  I help you find answers to your questions and help you resolve issues that might be in your way.  I introduce new business development work to focus on before our next call.  I send a detailed Next Actions email to you following every meeting on what to do next.

This varies, but ideally, I help you find 3-5 hours per week to work on your business. Nothing changes if nothing changes.

Yes, the proven frameworks and tools that I use to facilitate our coaching outcomes work in all industries.  And I have experience with clients in almost every industry imaginable.  If you are looking for help with a very industry-specific problem, you likely should be seeking the assistance of an industry-specific consultant, not a coach.

It really depends on what YOU value most and what you want from business coaching. Clients don’t continue their coaching relationship with me if they are not getting the value they want, expect and deserve.  I work hard to deliver value to all of my clients.  Ask them.

What Paradise Business Coaching Clients Say About His Work

Like many small businesses, the work was taking us away from enjoying the life we wanted. Marty transformed how we run our business with the accountability we needed. He has become a trusted mentor who deeply cares about our business and about us. Working with Marty was one of the smartest things we have done!
Jennifer Dunigan
Managing Partner at Halyard